Software company · Bangladesh flagDhaka · Bhutan flagThimphu · Canada flagVancouver · Since 2012 +880 1896 005950info@flexinfosys.comWhatsApp
CRM softwareCloud · Sold separately

CRM software for sales teams: leads, follow-ups and deals in one place

FLEX CRM is cloud CRM software, sold on its own. Capture leads, turn them into contacts, accounts and deals, assign follow-ups and tasks, and message customers by email and WhatsApp, with a live dashboard on the web and the mobile app (Android & iOS).

FLEX CRM software: leads list on a laptop and CRM dashboard on the mobile app
Access
Web browser + Android & iOS apps
Included modules
Customer Relations (CRM)
Optional add-on
Sales & Marketing + Accounts + Banquet & Events
Technology
Cloud · .NET 9 · Angular · Flutter
Support
24/7 from Dhaka & Thimphu
Features

CRM software, module by module

Leads, contacts & accounts

Keep every lead with its mobile, email, address, owner, follow-ups and status, and filter by group, source, owner or status. Assign or re-assign follow-ups in bulk, and move a lead on to contacts, accounts or deals when it is ready.

  • Leads, contacts, accounts and deals
  • Filter by group, source, owner and status
  • Assign and re-assign follow-ups
  • Move leads to contacts, accounts or deals
  • Lead groups, regions, industries, sources and statuses
  • Print the lead list

Why it matters: Every enquiry has an owner and a next step, so fewer leads go cold.

Lead management in FLEX CRM software: leads list with owner, follow-ups and status

A complete view of every lead

Open a lead and see everything on one page: personal and company details, website and social links, revenue and staff size, owner, priority, rating, source and industry, the person who referred it and your notes, with tabs for its follow-ups, tasks, accounts and contacts.

  • Personal and company information
  • Owner, priority and rating
  • Group, source and industry
  • Lead reference and notes
  • Follow-ups, tasks, accounts and contacts tabs
  • Edit from the same page

Why it matters: Anyone picking up a lead sees its full history, without asking a colleague.

Customer 360 view in FLEX CRM: lead with company info, owner, priority, source, industry and notes

Follow-ups & tasks

Schedule fresh and repeat follow-ups, keep a log of every call and visit, and start each day from My Today. Tasks carry groups, labels and statuses, and recent tasks and leads are on the phone for sales staff on the move.

  • Fresh and repeat follow-ups
  • Follow-up logs
  • My Today view of due work
  • Tasks with groups, labels and statuses
  • Recent tasks and leads on the mobile app
  • Leads, follow-ups, tasks and deals tabs on the phone

Why it matters: Sales staff know exactly who to call today, and managers see what was done.

FLEX CRM mobile app: recent tasks and recent leads on the dashboard

Email & WhatsApp messaging

Message leads and customers from inside the CRM. Keep email lists and WhatsApp lists, write templates once, and send email and WhatsApp messages through your own email (SMTP) and the WhatsApp Cloud API.

  • Email messages
  • Email lists and templates
  • WhatsApp messages
  • WhatsApp lists and templates
  • Sends through your email (SMTP)
  • Uses the WhatsApp Cloud API

Why it matters: Campaigns and replies are kept with the customer record, not lost in personal inboxes.

Dashboard, calendars & group travel

The CRM dashboard shows leads, contacts, accounts, deals, today's tasks and follow-ups, leads by status and by source, and what was opened and closed today and this month. Events and booking calendars sit alongside, and transport, guide, team and flight details can be kept for groups.

  • Leads, contacts, accounts and deals at a glance
  • Leads by status and by source
  • Today and this month: open and closed
  • Recent tasks
  • Events and booking calendars
  • Transport, guide, team and flight details for groups

Why it matters: Managers see the pipeline at a glance, on the web or the tablet.

CRM dashboard in FLEX CRM on a tablet: leads by status and source, follow-ups and recent tasks
Optional add-on

Sales & Marketing

For hotels and resorts: add Sales & Marketing to manage room rates, market segments and business sources, take reservations and advance payments, and see booking pace and ADR, ARR and RevPAR by segment and source.

  • Room rates and dynamic rates
  • Market segments and business sources
  • Reservations and advance payments
  • Reservation chart and forecast
  • Booking pace, lead time and conversion
  • ADR, ARR and RevPAR by segment and source

Why it matters: Sales staff can quote, book and follow up on payments without waiting on the front desk, and see which channels perform.

Hotel sales and marketing add-on for FLEX CRM: reservation forecast, marketing dashboard and event bookings
Optional add-on

Accounts

Add Accounts to keep the books on the same data as your customers and accounts: chart of accounts, vouchers, cost centers, trial balance, profit & loss and balance sheet.

  • Chart of accounts, groups, ledgers and voucher types
  • Cost categories and cost centers
  • Voucher entry and opening entries
  • Day book, account book and account statements
  • Trial balance, profit & loss and balance sheet
  • Cash/funds flow, receipts & payments and ratio analysis
  • Bank reconciliation and budget planning
  • Depreciation setup and run
  • Month closing and financial year closing

Why it matters: Sales and finance work from the same customer records.

Accounting add-on for FLEX CRM: trial balance report
Optional add-on

Banquet & Events

Add Banquet & Events to turn event enquiries into hall bookings: quotations, the events calendar, function sheets (BEO) and event billing on the same customer records.

  • Hall setup and banquet item menus
  • Event quotations and quotation register
  • Book events and view the events calendar
  • Function sheets and event documents for operations
  • Event bills, receive payments and business center
  • Events summary, event diary and hall usage reports
  • Shift opening/closing and day closing
  • Banquet stock requisition, receive and consumption

Why it matters: An event lead becomes a booking without retyping the customer.

Banquet and events add-on for FLEX CRM: events calendar by hall

CRM software in Bangladesh and Bhutan

FLEX CRM is CRM software built and supported by FLEX InfoTech Limited, a software company working with hotels, resorts and businesses since 2012, with offices in Dhaka and Thimphu. It is the same Customer Relations module that runs inside FLEX hotel software, sold on its own for any sales team.

Instead of spreadsheets, notebooks and personal WhatsApp chats, FLEX CRM keeps leads, contacts, accounts, deals, follow-ups, tasks and email and WhatsApp messages in one sales CRM, with a dashboard by status and source. Sales staff can work from the mobile app (Android & iOS), and managers from any web browser.

Who it’s for

Built for

  • Sales teams that follow up leads by phone, email and WhatsApp
  • Hotels, resorts and venues selling to corporate clients and agents
  • Managers who want every lead to have an owner and a next step
  • Sales staff who work from the mobile app (Android & iOS)
Grows with you

Start small, add modules later

Add other FLEX products on the same data whenever you are ready, or move up to FLEX Connect, our full hotel management system.

FAQ

FLEX CRM questions, answered

See FLEX CRM with your own data

Book a free demo and we’ll show you crm software working on your own workflow.

Book a free demo →